Time Master

Branding & Identity | Packaging Design

Time Master is a Philippines-based independent watch brand founded by prominent enthusiasts in the local watch community. They wanted to create a homegrown label whose timepieces would rival the quality and heritage of international competitors.

As per the client’s request, the brand mark drew inspiration from the Aries ram horoscope symbol. This was combined with the ‘TM letterforms to create the Time Master monogram. A navy-white-wine color palette rounds out the identity and hints at the brand’s elegance and mystery.

We also designed the logotype of their flagship timepiece, the Poseidon, as well as the premium box packaging and paper bag.